wherever you are, we got you
micro creators can make
₹6,000 – ₹30,000 here.
10K–100K followers is enough to start. brand deals, storefront income, fast post-validation payouts, and AI tools, all in one app.
built for indian creators at this tier, with in-house tracking, 300+ brand deals, direct ₹ payouts once approval clears, and no middleman cut sitting between you and your money.
earnings ranges are indicative, not guaranteed. what you earn depends on your niche, engagement, content quality and brand demand.
followers
10K–100K
monthly earnings
₹6,000 – ₹30,000
payout cadence
1 business day after approval*
earnings ranges are indicative, not guaranteed. what you earn depends on your niche, engagement, content quality and brand demand.
* Released within 1 business day after brand validation, which typically takes about 45 days and can take up to 60. Best-effort target; excludes incorrect UPI or bank details, bank and payment-gateway delays, legal holds and blocked accounts. Payout terms
how micro creators earn
at 10K–100K, brands actually want you. you’re past the “prove yourself” stage — time to build systems that pay monthly:
- auto-dm funnels at scale
one viral reel + auto-dm = 500+ link clicks in 24h. creators at this tier pull ₹8K–₹15K/month purely from automated storefront sales without touching DMs manually.
- consistent brand deal pipeline
at 10K+ followers, you qualify for 300+ brand deals on the platform. avg deal size: ₹5K–₹15K per reel. lock in 2–3 deals/month for predictable income.
- stacking affiliate + brand income
don't choose one. run affiliate links in stories daily (passive ₹5K–₹10K/mo) while doing 2–3 paid collabs on top. combined: ₹15K–₹30K without burnout.
- gst invoicing that actually works
brands at this level need proper invoices. hey! creators generates compliant GST invoices in one tap. no more chasing CAs for every ₹5K payment.
brands that work with micro creators
at 10K–100K, you're in the sweet spot. brands get reach + authenticity. here's who's actively booking micro creators:
myntra
fashion · 6–9% affiliate · ₹5K–₹12K per collab reel
sugar cosmetics
beauty · 10–14% commission · monthly campaign slots
ajio
fashion · 12–14% commission · haul content preferred
flipkart
electronics + general · 8–10% · sale season campaigns
micro creators get 2–4 deal offers/week on hey! creators. avg acceptance-to-payout time: 8 days. no chasing brands for payment.
questions micro creators ask
how do i go from ₹6K to ₹30K/month?+
stack. run affiliate links daily in stories (₹5K–₹10K passive), take 2–3 brand deals/month (₹10K–₹15K each), and set up auto-dm for your top product recs. the jump happens when you systemize, not when you go viral.
how many brand deals can i do per month?+
no limit on hey! creators. but quality > quantity. 2–3 well-produced reels/month with brands that match your niche will out-earn 8 low-effort posts. your engagement rate matters more than volume.
will auto-dm annoy my followers?+
no — it's opt-in. followers comment a keyword (like "LINK") to get the product link. they chose to engage. avg open rate on auto-DMs: 89%. compare that to stories where links get 3–5% CTR.
do i need a manager at this level?+
probably not yet. hey! creators handles brand discovery, rate negotiation help (via ai media kit), invoicing, and payouts. a manager makes sense at 200K+ when you're juggling 5+ deals/month.